New tourism committee in the works

Dedicated group spearheaded by Advantage Hope will focus on enhancing the local tourism industry

Advantage Hope is in the process of developing an advisory committee to further develop the local tourism industry.

The goal is to have a nine-member board in place by mid-October that will implement a number of initiatives outlined in the district’s tourism plan. Among the priorities is infrastructure, beautification programs, and product development, marketing and promotion.

“All of this requires people to work together,” said Advantage Hope president Tyler Mattheis. “We all have to buy into some tasks together. Then we can take advice from each other and the objectives of the plan can move forward through collaboration.”

While outdoor adventure is a large component of the local tourism industry, visitor centre manager Inge Wilson said promoting Hope’s history and heritage is another important aspect. She points out that tourism is a vital part of the economy that has potential for growth.

“Ultimately, if you can get people to stay overnight there’s a bigger economic payoff to the community,” she said. “So many people think of Hope as a place to pass through. We have to change their thinking into making us a destination and making this an area they come to on purpose, rather than stumbling across it on their way to somewhere else.”

Advantage Hope is currently looking for businesses to help support the construction of new kiosks for the Hope Lookout and Rotary Trail. Sponsorship will supply half of the funding necessary for the kiosks, with the other half being provided by the province through a Community Tourism Opportunities program. Hope was given a $9,300 grant this year which needs to be spent by the end of December.

Mattheis said the kiosks will profile both community and regional trails, and look similar to the public bus shelter at Memorial Park.

Local businesses will be involved in the design, construction, and ongoing maintenance of the structures, which will be incorporated into the district’s park plan to ensure long-term sustainability. Future kiosks on other popular trails and sites will be planned next year, as funding allows.

Over the long term, Mattheis said the annual advertising revenue will be collected by the Hope Mountain Centre to be used for continuous maintenance on these trails.

Another initiative in the works is a banner program along Water Avenue, Wallace Street, Sixth Avenue and Old Hope Princeton Highway. There is already hardware in place for about 120 banners.

“The banners are not cheap, but you want to spend a little bit on the quality so you can get at least two seasons out of them,” said Wilson. “The idea when banners were started was to create some visual continuity along these thoroughfares to help draw visitors. It’s also to enhance and beautify the community.”

For more information on the plan, contact Advantage Hope at 604-860-0930.

 

 

Just Posted

Stellar Haze offers up ‘organic rock’ at Memorial Park

Trio hitting the stage for their first live performance this Friday

RCMP, ERT attending incident at Cheam First Nation

Few details are available about the incident, which saw more than a dozen police cars attend

Chiefs kick off exhibition pre-season stint at Hope Arena

Catch the Chilliwack Chiefs on the ice as they prepare for fresh season

Annual Peters family ball tournament draws a dozen teams to Hope ball diamonds

Recently upgraded field at the Schkam reserve the backdrop for this year’s event

Kent quarry opposition receives federal support

Green Party leader Elizabeth May wrote to the provincial government to oppose the quarry application

New police force in Surrey must avoid VPD, RCMP errors made in Pickton case: Oppal

Boots are scheduled to be on the ground by spring 2021

Conan turns to the Property Brothers for tips on buying Greenland

Jonathan Scott suggests removing glaciers and mountains to bring in ‘more natural light’

Forests minister visits B.C. town rocked by multiple mill shutdowns

A third of Mackenzie turns out for rally, not much to cheer about

B.C. sockeye returns drop as official calls 2019 ‘extremely challenging’

Federal government says officials are seeing the same thing off Alaska and Washington state

North Van music teacher accused of sexual misconduct involving girls

Police believe other victims could be out there after the arrest of Lamar Victor Alviar

B.C. family stranded in Croatia desperate to come home

Funds being raised to bring back mom and two children

B.C. man on trial for daughters’ murders says an intruder broke in

Andrew Berry takes stand in his defense for December 2017 deaths of young daughters

‘Plenty of time for a deal’: Teachers’ union expects kids back in school on Sept. 3

BCTF says class size, composition at the heart of the issue

Most Read