No personalized licence plate for Saskatchewan driver named ‘Assman’

David Assman pronounces his name differently than it’s spelled, he said

It may be his last name, but it doesn’t mean he can have it on his licence plate.

Saskatchewan Government Insurance recently rejected David Assman’s request to get his last name on a personalized licence plate because people may find it offensive.

Assman pronounces his name differently than it’s spelled. But a Crown insurance spokesman says it doesn’t matter because that’s not what people see.

Tyler McMurchy says some people have names that when seen out of context could be considered offensive.

READ MORE: Ontario police seize stolen ‘MR SEXY’ license plates found on Maserati

McMurchy says the government insurer tends to err on the side of caution.

Assman shares a last name with the late Regina gas jockey Dick Assman, who rose to fame after appearing on David Letterman’s late-night show in the 1995.

McMurchy noted licence plates are the property of the government agency.

“There is a need for some standards.”

Racial slurs, political connotations or words that hint at sex, drugs, crime or impaired driving are all banned.

The Canadian Press

Like us on Facebook and follow us on Twitter.

Just Posted

Newly elected Hope politicians took part in the Local Government Leadership Academy

The three-day event is aimed at helping new mayors and councillors navigate municipal politics

No records were beat, but Hope’s February temperatures aren’t average

Normally around 3C, the sub-zero temperatures made for both good and bad in the Fraser Valley

Opioid overdoses killing three people a month in Chilliwack

35 deaths in 2018 locally compare to 23 in 2017, 13 in 2016 up from about five per year before that

More people in Chiliwack coming in to shelters to get out of the cold

Ruth and Naomi’s went over-capacity this week to accommodate shelter guests coming in from the cold

VIDEO: Historic night in Red Deer as 2019 Canada Winter Games kicks off

Star-studded Opening Ceremony features athletes from across Canada

B.C. students win Great Waters Challenge video contest

Video, mural and song about saving the salmon claims the top prize

B.C. couple attacked with acid, slashed with knife in Vietnam

Warning, graphic images: Man has burns on 80 per cent of his body, slashed with knife

Ontario police field complaints over Amber Alert for missing girl, 11, found dead

Some said the Amber Alert issued late Thursday for Riya Rajkumar disrupted their sleep

Man taken to hospital for smoke inhalation, burns after fire at RV park

Firefighters find man suffering from smoke inhalation, burns to face and hands: battalion chief

Northern B.C. First Nation clan says ancient tools found at pipeline work site

Archeologists from the Smithsonian Institute estimate one of the stones found dates back up to 3500 years

Wilson-Raybould resignation stokes anger, frustration within veterans community

Liberals have had three veterans-affairs ministers — Kent Hehr, Seamus O’Regan and Wilson-Raybould

No Center of Gravity festival in Kelowna this summer: organizers

COG organizers said the hope is to return to the Okanagan in 2020

Most Read